Muri Lelu — Visual Identity

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Muri Lelu — Visual Identity

Branding, packaging and print collateral for luxury CBD skincare brand Muri Lelu. In an extremely competitive market, our goal was to create a sophisticated visual language that stands apart from other CBD brands. The custom drawn logomark is a loose, imperfect take on a traditional monogram, incorporated in different ways throughout the brand experience.

Services
  • Branding
  • Packaging
Collaborators
  • Product Photography: Carl Ostberg